Bike29

About

Bike29 is an online-only retailer specializing in 29-inch wheel bicycles and components, founded in 2006 by George Wisell. It originated as a local bike shop in Waterbury Center, VT, but transitioned to an online-only model after the physical store, formerly known as Five Hills Bikes, closed in 2012. The business continues to serve the 29er community worldwide through its website and social media presence.