News and Blog
Winter cycling: Making your bike winter ready
Keeping your bike in good condition all year round. Keep your bike indoors The number one thing you can do for your bike is keep it indoors. Not everyone will be able to do this but if you can – even in a shed – it will prevent rusting and aluminum corrosion. Your bikes will be ... Read more
Shimano Fuels Advocacy Efforts In Europe
Shimano Europe has announced the relaunch of its State of the Nation report; a comprehensive study designed to inform, inspire, and highlight the company’s advocacy projects across Europe. Shimano, one of the biggest bicycle component manufacturers in the world, first introduced its State of the Nation report in 2020 to assess attitudes toward e-bike usage. ... Read more
Bicycle industry investments: Why 2026 could be a turning point
The bicycle industry has experienced a turbulent journey over the past few years. According to a recent study by investment specialists from Houlihan Lokey and Kearney, the industry is now poised for recovery, with a potential resurgence in mergers and acquisitions (M&A) as early as 2026. By Houlihan Lokey and Kerney There are numerous metrics ... Read more
Rediscovering the Joy of Cycling: Why Slowing Down Can Spark Your Passion
Cycling is a beautiful contradiction. It’s a sport of numbers—watts, miles, cadence, elevation—but it’s also a simple pleasure: two wheels, open road, and the rhythm of your breath. Somewhere between chasing PRs and analyzing power files, many riders lose the spark that first got them on a bike. The pure joy. The freedom. The feeling ... Read more
Post Ride Awesomeness In Less Than 20 Minutes
By Tom Danielson, Owner and Coach-CINCH Cycling Do you ever get back from a ride and have no idea what to eat? You’re dazed, you’re tired, and your brain is doing that post-ride fog thing. Here’s the simple process I use to get a solid meal on the table in under 20 minutes: 1. Start With Your ... Read more
How To Properly Fuel Your Ride
By Tom Danielson, Owner and Coach-CINCH Cycling Stop Obsessing Over Carbs Per Hour and Start Obsessing About This! In cycling right now, everyone is obsessed with carbs per hour. 90g per hour. 120g per hour. How to stack glucose-to-fructose ratios. How to squeeze one more gel in. Before you even start to worry if you are eating enough ... Read more
How to Ride Smooth, Strong, and in Control in Your Paceline
By Tom Danielson, Owner and Coach-CINCH Cycling This past weekend I spent some time in a fast group doing paceline work in extremely windy conditions. It was one of those days where the wind wanted to rip the bike out of your hands, which also means it was a perfect day to sharpen execution and ... Read more
Riding The Line: Borderlands Gravel Returns To Douglas Arizona
Grit, gravel, and adventure in the Arizona-Sonora borderlands. Race hard and experience the untamed beauty of BorderLands Gravel. November 15, 2025 There are rides that challenge your body, and then there are rides that change your perspective. Borderlands Gravel, held along the U.S.-Mexico border in Douglas, Arizona, is the rare event that manages to do ... Read more
Your Guide To Debunking The Top Anti-Cycling Arguments You Will Hear In 2026
You’re scrolling the comments under an article about a new bike lane and there it is: “No one uses them!” Or maybe you’re riding peacefully down a calm urban street when a passing driver yells, “Get off the road!” Or my personal favorite, “Cyclist don’t pay taxes, they shouldn’t use the roads at all!” Anti-bike arguments aren’t just ... Read more
How To Master Wet Roots On Your Mountain Bike
By Liam Mercer Stop slipping and start shredding with this guide to how it is done. At the best of times, roots are pretty hard work. They’re lumpy, hard, and often, downright scary. Slather them with a liberal film of wet and grease, and they can strike the fear of god into even the most ... Read more
